Digital Content Designer

Location: Telford

Salary: £300 – £400/day

Role Summary

  • Collaborates primarily with UX/UI Designers and User Researchers to design written content for transactional services. Reports to Scrum Master, Product Lead and Digital Service Manager.
  • Write high quality content for new digital services that will encourage people to use them.
  • Take complex language and processes and make them simple to understand.
  • Develop content in such a way that it will encourage people who rarely go online to use the new services.
  • Collaborate with the Product Manager, Digital Service Manager, Business Analysts and User Researchers to define the messages that the new services should convey.
  • Write high quality content for new digital services that will encourage people to use them. Take complex language and processes and make them simple to understand.
  • Develop content in such a way that it will encourage people who rarely go online to use the new services.
  • Collaborate with the Product Manager, Digital Service Manager, Business Analysts and User Researchers to define the messages that the new services should convey.
  • Work with the Product Manager, Digital Service Manager, Business Analysts and User Researchers to refine the services in light of external factors such as changes to policy, legislation, technology or user requirements.
  • Build relationships and work effectively within an agile delivery model with colleagues and external providers, for example user researchers and business analysts.
  • Communicate credibly with a wide range of digital delivery disciplines and talent both internally and externally.
  • Build relationships and work effectively within an agile delivery model with colleagues and external providers, for example user researchers and business analysts.
  • Communicate credibly with a wide range of digital delivery disciplines and talent both internally and externally.
  • Leads on all aspects of Content Design.
  • Tasks include:
    • Research of subject
    • Discussion with stakeholders and experts
    • Initial drafts of content to fit with UX design
    • Collaborating with user-researchers to test customer understanding• Iterating content based on customer feedback.
  • Contributes to:
    • the look and feel of the service design in collaboration with UX/UI designer
    • the customer journey through the service and between the service and static content

Skills for Digital Content Designer:

  • Excellent communication and interpersonal skills
  • Experience of writing for the web, with proven ability of creating content that is accessible and usable Experience of user-centred design
  • Proven experience in using metrics and user feedback to define/refine content
  • Experience in choosing the best format for displaying information to the user
  • Proven experience of working within a web, online and digital environment
  • Experience in working with content management and publishing systems
  • Proficient in writing Markdown.
  • No formal academic or professional qualifications needed to undertake this role
  • An interest in writing for the web, and being able to do so, is essential
  • To do the job successfully the person must be able to
    • take complex language and processes and make them simple to understand
    • write for the web, with the ability to create content that is accessible and usable
    • write for user-centred design
    • use metrics and user feedback to define/refine content
    • choose the best format for displaying information to the user

Apply below for more information!